Archive for the ‘Customer Satisfaction’ Category

Why is it important to sweat the small stuff?

Meet Katrina. She’s a bartender at Smyth, a restaurant inside the Iron Horse Hotel in Milwaukee. And she’s psycho about her wine glasses being clean. Sit down at the bar at Smyth, and if she’s not making one of the establishment’s signature cocktails, helping a patron select a wine, or discussing the specials, she’s polishing [...]

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Find a new way to sell worms

Every little town in the angler’s paradise of Northern Wisconsin has at least one little bait shop.  It’s the place where fishermen go to buy worms, leeches, minnows and lures.  It’s also where they go to find out what’s biting and where, and to swap fish stories. If you visited Northern Wisconsin, you knew the [...]

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How to disappoint your customers

If you’re familiar with Starbucks, you know they typically have three varieties of coffee on their menu each day – two “regulars” and a decaf (which won’t be referenced anymore, because really, who cares about decaf?). This was nice because it allowed coffee lovers, like me, to choose between a bolder or a milder brew. Not [...]

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